Lafit Lighting - Manager - Retail Marketing (5-7 yrs)

Key Responsibilities:

- Lafit Stores Plan and execute the establishment of exclusive Lafit Lighting stores across India, from project initiation to launch.

- Manage project timelines, budgets, and quality to ensure seamless execution and completion.

- Collaborate with internal teams and external vendors for store setup, design, and branding requirements.

Retail Branding:

- Oversee the implementation of retail branding collaterals based on approved creative designs.

- Ensure timely delivery and accurate placement of branding materials at retail outlets to uphold consistent brand presence.

- Conduct quality checks, gather feedback, and ensure improvements are made in coordination with vendors.

Events & Shows:

- Conceptualize and manage branded events such as dealer meets, electrician engagement activities, and promotional campaigns.

- Organize logistics for exhibitions and trade shows, including booth setup, promotional materials, and on-site coordination.

- Work closely with external vendors to guarantee timely and high-quality delivery of all event related assets.

Partner Engagement:

- Collaborate with the sales team to design distributor policies, seasonal schemes, and promotional offers.

- Foster strong relationships with dealers and distributors by providing consistent updates on product launches, marketing campaigns, and offers.

- Collect feedback from partners to refine strategies and improve the effectiveness of marketing initiatives.

Qualifications:

- Education: Bachelor's/masters degree in Marketing, Business Administration, or a related field.

- Experience: Minimum of 5+ years in retail marketing, project management, or event coordination, preferably in the lighting or retail sector.

Skills:

- Proven ability to manage multiple projects simultaneously and meet deadlines.

- Strong interpersonal and communication skills for effective collaboration with cross-functional teams and external vendors.

- Knowledge of the lighting industry or retail marketing practices is an advantage.

Key Skills Required:

- Project Management

- Vendor Management

- Retail Branding Execution

- Event Planning & Coordination

- Relationship Building

- Attention to Detail

- Analytical Thinking