Country Digital Manager - Retail & Merchandising Industry (3-8 yrs)

We are Hiring for our esteemed client who are in Retail and merchandising space

Key Accountabilities

Local implementation of

- The communication strategy

- Ensure the correct implementation of the In-Store communication guidelines

- Execute and implement global and local Campaigns

- Ensure the correct Branding execution.

- Execute the Promotion calendar

- Coordinate the execution of the Advertising agreements with brands

Advertising income strategy

- Ensure the proper implementation of brands campaigns

Management, Leadership and HR

- Proactive in alignment, support and coordination with countries

- Accountable for reporting results of the Promotions implementation to Division Marketing Core Manager

- Specific responsibilities as required by direct manager

Loyalty

- Leading Implantation of loyalty program locally

- Identification & Negotiation of Loyalty benefits

- Coordinate and support customer Enrolment & identifying and closing B2B partners

E-commerce

- Perform the local customization of the e-Commerce catalogue

- Propose and validate the e-Commerce promo & pricing strategy

- Support the Integration and development e-Commerce solution at country level

- Validate e-Commerce targets & objectives Social media and sponsoring

Implement Social Media Strategy guidelines

- Define Social Media Content/influencers/celebrities/bloggers Technology

- Implement and integrate Apps strategy & solutions Content

- Develop content generation

- Suggest local partners

Digital Asset management

- Will be accountable for all the instore digital assets (Content Creation to Playlist )and ensure the content is played 24/7 without disruptions.

Management, Leadership and HR

- Proactive in alignment, support and coordination with countries

- Accountable for reporting results of the Promotions implementation to Division Marketing Core Manager

Country Digital Manager

Specific responsibilities as required by direct manager

- Accountable for reporting results of the Digital & Innovation strategy implementation to Division Marketing Digital Manager and to the Global Marketing Digital and Innovation Head

- Specific responsibilities as required by Digital Department.