Digital Marketing Executive

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

• Online Campaigns: Create and manage digital advertising campaigns across platforms such as Google Ads, social media, and email marketing to increase brand awareness, website traffic, and conversions.

• Social Media Management: Manage and curate social media accounts, creating and scheduling content that engages followers and promotes the brands messaging and offerings.

• Content Creation: Develop and optimize various types of digital content, including blog posts, videos, infographics, and visuals, to attract and engage online audiences.

• Search Engine Optimization (SEO): Conduct keyword research, optimize website content, and implement on-page and off-page SEO strategies to improve organic search rankings and visibility.

• Email Marketing: Design, execute, and analyze email marketing campaigns to nurture leads, retain customers, and communicate promotions or updates.

• Analytics and Reporting: Monitor digital marketing performance using analytics tools, gather data on key metrics, and provide insights to enhance campaign effectiveness.

• Paid Advertising: Manage pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media ads to drive targeted traffic and conversions.

• Website Management: Collaborate with web developers to ensure the company website is user-friendly, up-to-date, and optimized for conversions.