Digital Marketing Specialist

We are looking for a skilled and enthusiastic Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to drive online visibility, brand awareness, and customer engagement. You will utilize various digital marketing channels and tools to optimize campaigns, analyze data, and drive measurable results.

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Requirements

1. Bachelors degree or equivalent in UI/UX design, interaction design, or a related field.
2. Proven work experience as a Digital Marketing Specialist or similar role.
3. In-depth knowledge of digital marketing channels, tools, and techniques.
4. Strong understanding of SEO, PPC advertising, social media marketing, content marketing, email marketing, and web analytics.
5. Experience with digital marketing platforms and tools, such as Google Ads, Facebook Ads Manager, email marketing software, and marketing automation platforms.
6. Proficiency in using web analytics tools, such as Google Analytics, to analyze campaign performance and generate insights.
7. Excellent written and verbal communication skills.
8. Creative thinking and problem-solving abilities.
9. Analytical mindset with a strong attention to detail.
10. Ability to work independently and collaboratively in a fast-paced environment.
11. Strong project management and organizational skills.
12. Relevant certifications, such as Google Ads or Google Analytics certifications, are a plus.