SEO Specialist B2b Etech Industry 4 Plus years Bangalore Location

Immediate hiring for SEO Specialist B2B Global EdTech

Location: work from office

work Location : Bangalore JP nagar

Job Type: Full-Time

Experience Required: 5lus Years in SEO for B2B, preferably in EdTech or digital marketing Agency experience

About US :

Invensis Learning is a global professional training and certification provider that offers courses in project management, IT service management, Agile, Scrum, quality management, and other professional development areas. The company delivers training programs through various formats, including instructor-led online training, self-paced e-learning, and corporate training solutions.

Key Highlights of Invensis Learning:

• Industry Focus: Primarily serves professionals and businesses in IT, manufacturing, finance, healthcare, and other industries.
• Global Presence: Provides training solutions across multiple countries, catering to professionals worldwide.
• Certifications Offered: Covers a range of globally recognized certifications such as PMP (Project Management Professional), ITIL, PRINCE2, Six Sigma, Agile, Scrum, and DevOps.
• Learning Modes: Offers flexible learning options, including live virtual classes, classroom training, and self-paced learning modules.
• B2B & B2C Services: Provides corporate training solutions for organizations looking to upskill their workforce, alongside individual training programs

Job Responsibilities:

🔹 Develop and execute SEO strategies to improve search engine rankings, organic traffic, and conversions.
🔹 Conduct keyword research tailored for B2B educational audiences (business professionals, corporate clients, training partners).
🔹 Implement on-page SEO techniques (meta tags, structured data, internal linking, content optimization).
🔹 Drive off-page SEO strategies, including link building, guest posting, and digital PR.
🔹 Optimize for technical SEO (site speed, crawlability, mobile-friendliness, Core Web Vitals, schema markup).
🔹 Work on local and global SEO strategies, targeting multiple regions such as India, the Middle East, Asia, the Philippines, Russia, and Taiwan.
🔹 Collaborate with the content, web development, and marketing teams to ensure SEO best practices are followed.
🔹 Monitor, analyze, and report SEO performance metrics using Google Analytics, Google Search Console, SEMrush, Ahrefs, and other SEO tools.
🔹 Implement SEO for YouTube and video content (if applicable).
🔹 Stay updated with Google algorithm updates and SEO industry trends.

Key Requirements:

✅ 4+ years of experience in SEO for B2B audiences, preferably in EdTech or professional learning/training domains.
✅ Proven track record of increasing organic traffic, rankings, and lead conversions.
✅ Expertise in keyword research, content optimization, technical SEO, and link-building strategies.
✅ Strong experience with Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, Screaming Frog, etc.
✅ Knowledge of B2B buyer personas and SEO strategies that target decision-makers (HR, L&D, corporate buyers).
✅ Experience working on international SEO, handling multiple geographic markets.
✅ Familiarity with SEO for LMS (Learning Management Systems) and online course platforms.
✅ Basic understanding of HTML, CSS, and JavaScript for technical SEO optimization.
✅ Strong analytical skills and ability to generate data-driven insights.
✅ Knowledge of SEO content strategy, collaborating with writers to create high-ranking educational content.
✅ Ability to work in a fast-paced global EdTech environment and align SEO efforts with business goals.

Portfolio & Assessment Criteria: Kindly attach in resume and send to us so that we can review and we will send to Seo manager to go head and better understand about your Profile

Candidates should provide:

📌 SEO Case Studies & Past Projects:

• Examples of B2B SEO campaigns with before-and-after metrics.
• Link-building strategies and outreach examples.
• Keyword research reports with implementation results.
• On-page SEO audits theyve conducted.
• Content strategy contributions that improved rankings.

📌 Live SEO Results & Analytics:

• A list of websites they’ve worked on with ranking improvements.
• Organic traffic growth data (Google Analytics, SEMrush, Ahrefs).
• Domain authority (DA) improvements and backlink growth statistics.

📌 Technical SEO Audit Sample:

• A sample of a technical SEO audit they performed, highlighting issues & solutions.

📌 B2B Content Optimization Examples:

• Blog articles, landing pages, or knowledge hubs optimized for B2B audiences.
• Content marketing efforts that contributed to organic traffic growth.

📌 Competitive Analysis & Strategy Report:

• A sample competitor analysis they conducted with SEO insights & strategy recommendations.

📌 Certifications (Optional but Preferred):

• Google Analytics Certification
• HubSpot Content Marketing Certification
• SEMrush SEO Fundamentals