Digital Marketing SEO

Conduct thorough keyword research to identify opportunities for organic traffic growth. • Optimize website content, including meta tags, headlines, and HTML tags, for relevant keywords. • Perform technical SEO audits to identify and resolve issues affecting website performance in search engines. • Collaborate with content creators to develop SEO-optimized content that aligns with keyword strategies and user intent. • Develop and execute effective link-building strategies to acquire high-quality backlinks from authoritative websites. • Monitor SEO performance using tools like Google Analytics, Google Search Console, and SEO platforms (e.g., SEMrush, Ahrefs). • Keep abreast of SEO industry trends, algorithm updates, and best practices. • Collaborate cross-functionally with marketing, graphics, and web development teams to integrate SEO best practices into overall digital strategies. • Develop and execute digital marketing campaigns across various channels, including social media, email, SEO, PPC, and content marketing. • Analyze website traffic and user engagement metrics using tools like Google Analytics, and adjust strategies accordingly. • Create compelling content for websites, blogs, social media, and email newsletters to attract and engage our audience. • Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to maximize ROI. • Conduct market research and competitor analysis to identify trends and opportunities. • Collaborate with the design team to create visually appealing marketing materials. • Stay up-to-date with the latest industry trends and best practices in digital marketing Role & responsibilities

Preferred candidate profile

Perks and benefits