You are a business journalist who is excited to do new and unheard of stories. Discovery and insights turn you on. You want to be your own editor :). You are a savvy wordsmith who has a knack and love for writing. You also tell compelling stories. You have a high level of creativity, and are punctilious. You are also (highly) opinionated. You can also be process-driven, think scale, and rely on data to make decisions.
Responsibilities of a Marketing Journalist
Tell beautiful evocative insightful stories in all forms text, image and video. (This is super important. The following are just hygiene)
Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.)
Grow audience for Znbound and her clients by providing them with regular, helpful content that s aligned with their needs and interests.
Collaborate with designers, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.
Coach team members on how to tell compelling stories.
Ideal Candidate Qualifications and Skills
A bachelor s / post graduate degree in Mass Communication.
1-3 years of business journalism experience in print, preferably.
Sense of Humour
Digital Native [you should be on Snapchat; that is a joke :)]