Hiring | Content Strategy Lead | ImpactGuru.Com

Position: Content Lead

Company: ImpactGuru Indias leading healthcare financing platform, focused on making healthcare accessible and affordable through crowdfunding.

Location: Mumbai (Andheri)

Website: ImpactGuru.Com

Job Summary:
We seek a creative and strategic Content Lead to drive our content strategy, enhance brand visibility, and support growth. This role will involve marketing communication, website management, BTL marketing, content creation, and digital marketing. The candidate should possess a strong blend of creative and analytical skills.

Key Responsibilities:

• Develop and execute content strategies aligned with business objectives.
• Lead content creation across digital and BTL channels.
• Oversee website development with SEO and user experience focus.
• Manage digital campaigns and analyze performance metrics.
• Lead and mentor a team of content creators.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field.
• 5+ years in content, digital marketing, or communications.
• Proven content strategy development, SEO, and digital marketing expertise.
• Strong writing, editing, and project management skills.

Skills:

• Leadership, creativity, and analytical thinking.
• Proficiency in CMS and marketing automation tools.
• Team management and collaborative abilities.