Manager - Application Marketing (4-6 yrs)

App Marketing Manager

Skiills:

- Digital Marketing, App Store Optimization, User Acquisition, app marketing, A/B testing, Search Engine Optimization (SEO), app analysis,

Job Title: Marketing Manager

Experience: 4-6 Years

Qualification: Bachelors degree in Marketing or related field (MBA preferred)

Responsibilities:

- Develop and execute marketing plans to meet company objectives.

- Manage all aspects of digital marketing including website optimization, SEO, SEM, email marketing, and social media.

- Should be skilled in google ads, meta ads and app marketing.

- Conduct market research to identify target audiences and their needs.

- Marketing the apps on social media to reach a wider audience and increase the downloads of the App.

- Analyze market trends and competitor activities to identify opportunities for growth.

- Collaborate with cross-functional teams such as sales and product development to ensure alignment on marketing strategies.

- Track and report on key performance metrics to measure the success of marketing initiatives.

- Stay up to date with industry trends and best practices in marketing.

- Provide leadership and mentorship to the marketing team, ensuring they meet their targets and deliver exceptional results.

- Collaborate with cross-functional teams to align marketing efforts with overall business objectives.

Ideal Candidate:

- 4-6 years of relevant marketing experience, including at least 3 years in App Marketing.

- Proficiency in Google Ads, Meta Ads, and other digital marketing platforms.

- Capable of developing and executing data-driven marketing strategies.

- Ability to lead and inspire a marketing team to achieve results.

- Strong data analysis skills to optimize marketing efforts.

- Willingness to stay updated on industry trends and adapt to changes.

Desired Skills and Experience:

- Digital Marketing, App Store Optimization, User Acquisition, app marketing, A/B testing, Search Engine Optimization (SEO), app analysis.