Associate Director - Content Marketing

About us: Hiver offers teams the simplest way to offer outstanding, personalized customer service. As a customer service solution built on Gmail, Hiver is intuitive, super easy to learn, and delightful to use. Hiver is used by thousands of teams at some of the best-known companies in the world to provide attentive, empathetic, and human service to their customers at scale. We re a top-rated product on G2 and rank very highly on customer satisfaction. At Hiver, we obsess about being world-class at everything we do. Our product is loved by our customers, our content engages a very wide audience, our customer service is one of the highest rated in the industry, and our sales team is as driven about doing right by our customers as they are by hitting their numbers. We re profitably run and are backed by notable investors. K1 Capital led our most recent round of $27 million. Before that, we raised from Kalaari Capital, Kae Capital, and Citrix Startup Accelerator. Opportunity : As the Associate Director of Content, you will play a pivotal role in driving our content strategy, ensuring the creation of high-quality and engaging content that aligns with our brand voice, target audience, and business objectives. You will lead a team of designers, video and content creators, collaborating closely with various internal stakeholders, including digital marketing, product, and design teams, to deliver exceptional content across various platforms What you ll be working onDevelop and execute the content strategy, incorporating SEO best practices to enhance organic visibility and drive traffic to our website. Lead and manage a team of video and content creators, providing guidance, feedback, and mentoring to ensure high-quality content production. Create and optimize content across various channels, including website, blog articles, social media, emails, whitepapers, case studies, and video scripts. Collaborate with cross-functional teams to identify content needs and develop an editorial calendar that aligns with digital marketing goals and marketing campaigns. Ensure content is consistently compelling, engaging, and aligns with our brand voice, values, and target audience. Stay up-to-date with industry trends, competitor analysis, and content marketing best practices to drive innovation and maintain a competitive edge. Keep a close track on the keyword ranking and research to identify content gaps, optimize existing content, and develop new content ideas. Implement and monitor content performance metrics, using data-driven insights to make informed decisions and drive continuous improvement. Collaborate with design and video production teams to create visually appealing and compelling multimedia content. Manage relationships with external content partners, influencers, communities and industry experts to enhance content reach and engagement. Stay informed about emerging content formats and distribution channels to explore new opportunities for content creation and distribution. What are we looking for6+ years experience in content marketing, preferably in the SaaS industry. Strong understanding of SEO concepts and experience optimizing content for search engines. Excellent writing and editing skills, with the ability to create content that is concise, persuasive, and engaging. Demonstrated leadership experience, with the ability to manage and motivate a team of content creators effectively. Proficiency in using Wordpress, SEO tools such as Google Analytics, SEMrush, Moz, or similar. Creative mindset with the ability to generate innovative content ideas that resonate with the target audience. Strong project management skills, with the ability to manage multiple priorities and meet deadlines. Up-to-date knowledge of content marketing trends, best practices, and emerging technologies. Excellent communication and collaboration skills, with the ability to work cross-functionally and build relationships with internal and external stakeholders. Experience in creating and optimizing video content is a plus. Why should you join usJoin the Winning Hive! - Become a part of our hive, where success isnt just a goal; its a way of life. WithWAW and ETHR victories under our wings, were not just winning awards; were shaping a culture that celebrates excellence. Your journey here is not just a career; its a winning adventure! People First, Always! Were not just about products and profits; were advocates for the long game - where people take the spotlight. Dive into a workplace where culture is our crown jewel. Dont just take our word for it; check out the reviews onGlassdoor! Freedom and Responsibility- Spread Your Wings! Experience the thrill of freedom paired with the responsibility to soar. We believe in giving you wings, not just to fly, but to take charge and make a real impact. Its like being an eagle in a sky full of possibilities. Entrepreneurial Team Spirit! Join a team thats not just a group of employees but a bunch of go-getters with an entrepreneurial spirit. Here, your ideas dont just find a home; they find a launchpad to take off and make a mark. hive that thrives! Exponential Growth Awaits Be part of a journey where growth isnt just a goal; its a guarantee. Were on an upward trajectory, and your career can ride the wave of our exponential growth. Get ready to see your professional graph shoot through the roof! Wellness Matters - Body & Mind! Your health, both physical and mental, is our priority. Enjoy the tranquility of knowing that your well-being is in good hands. Because a happy and healthy Hiver is a hive that thrives!