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5 Hack2skill Jobs
Brand and Marketing Strategist
Hack2skill
posted 5mon ago
Job Role Insights
Key skills for the job
Job Description
- The Brand and Marketing Strategist will be responsible for developing and executing comprehensive brand strategies that align with the company s vision and goals
- This role includes creating and maintaining brand guidelines to ensure consistent communication across all channels
- The strategist will formulate innovative marketing strategies to boost brand visibility and manage social media presence by developing engaging content
- They will oversee the planning and execution of marketing campaigns, both online and offline, and collaborate with cross-functional teams to ensure seamless integration
- Additionally, the strategist will monitor campaign performance, provide insights through regular reporting, and build strong relationships with industry stakeholders to enhance brand alignment and market presence
- Brand Development:
- Develop and execute comprehensive brand strategies that align with the companys vision and goals.
- Create and maintain brand guidelines to ensure consistency across all communication channels.
- Marketing Strategy:
- Formulate innovative and results-driven marketing strategies to enhance brand visibility and market presence.
- Social Media Management:
- Oversee and manage the companys social media presence across various platforms.
- Develop engaging and shareable content, including posts, images, and videos, to build a strong online community.
- Content Creation:
- Draft compelling and persuasive communication materials, including emails, presentation slides, and captions, to convey the brand message effectively.
- Ensure all content reflects the brands voice and resonates with the target audience.
- Campaign Execution:
- Plan and execute marketing campaigns, both online and offline, to promote products, services, and events.
- Collaborate with cross-functional teams to ensure seamless campaign integration.
- Analytics and Reporting:
- Monitor and analyse the performance of marketing strategies and campaigns.
- Provide regular reports and insights to measure the effectiveness of marketing efforts and make data-driven decisions.
- Collaboration and Networking:
- Build and maintain strong relationships with industry influencers, partners, and stakeholders.
- Collaborate with internal teams to ensure brand alignment across all departments.
- Bachelors degree in Marketing, Business, Communications, or a related field.
- Proven experience in brand development, marketing strategy, and social media management.
- Strong creative and strategic thinking skills.
- Knowledgeable of client servicingExcellent written and verbal communication skills.
- Proficiency in using social media platforms and marketing tools.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience in creating visually appealing and engaging content.
Employment Type: Full Time, Permanent
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