Lead Generation Executive

Job Summary: The Lead Generation Executive is responsible for generating new sales leads and building relationships with potential customers through various marketing channels. The role involves researching target markets, identifying potential customers, and developing a strategy to engage with them. The Lead Generation Executive plays a critical role in supporting the sales team and ensuring the success of the organization's sales efforts.Key Responsibilities:Conduct research to identify potential customers and target marketsDevelop and implement a strategy to engage with potential customers through various marketing channels, such as email, social media, and phoneGenerate leads through targeted campaigns, including email marketing, social media outreach, and cold callingQualify leads based on the organization's sales criteria and assign them to the appropriate sales representativeMaintain accurate and up-to-date records of all leads and activities in the organization's customer relationship management (CRM) systemDevelop and maintain relationships with potential customers through ongoing communication and follow-up
Requirements:Experience in lead generation or salesExcellent communication and interpersonal skills, with the ability to interact effectively with potential customers and sales representativesStrong organizational skills and attention to detailAbility to work independently and as part of a teamStrong analytical and problem-solving skills