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Great Learning
Great Learning - Senior Manager - Research Specialist (6-8 yrs)
Great Learning
posted 17hr ago
We are looking for hard core Market Research experience - qualitative preferably, but should have a good understanding of quantitative research construct/methodologies.
They should have run large research engagements for well known clients in the digital space. Demonstrated the capability to understand client research needs, recommended a research plan, and also carry out the research. Highly critical and absolutely required strength is - writing research findings reports.
Role:
1. Will build a customer insights vertical within the Marketing team at Great Learning just like big consumer companies have their own in-house customer insights teams.
2. Create and execute a research roadmap for GL - strategic ongoing intelligence gathering across various markets as well as tactical research plans based on team requirements.
3. Responsible for building deeper insights into the consumers across key geographies and collate these into monthly reports with actionable insights for marketing/sales teams.
Functional Areas: Other
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