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Trade Marketing - Exports
Godrej Agrovet
posted 12d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
As a Trade Marketing professional, you will play a pivotal role in driving sales revenue through a robust network of country distributors while also developing and nurturing direct customer accounts. This dynamic position combines strategic marketing initiatives with hands-on sales execution, requiring international travel as needed.
Key Responsibilities
- Trade marketing
- Develop and execute trade marketing initiatives tailored to brand and country-specific requirements
- Analyse brand positioning in new and emerging markets, identifying targeted consumer insights and proposing relevant products or NPDs (New Product Developments)
- Collaborate with sales teams to implement monthly marketing and trade marketing (TM) activities in assigned countries within planned budgets
- Champion brand ownership, aligning with the company s vision, mission, goals and strategies
- Translate brand strategies into actionable plans, ensuring effective brand positioning and go-to-market execution
- Lead brand launches, ensuring alignment with company objectives and timelines
- Monitor the performance of marketing campaigns, evaluate ROI and track KPIs
- Conduct market trend analysis, research consumer insights and assess competitor activities to uncover growth opportunities
- Oversee marketing and advertising efforts to maintain consistency with the product line strategy
- Ensure 100% adherence to established systems and processes
- Business development
- Manage sales operations across assigned markets to drive growth
- Expand product range within existing distributor accounts and identify new distributors in emerging markets
- Formulate and implement sales strategies to improve top-line performance
- Lead sales teams to generate new opportunities through networking, inbound inquiries and outbound outreach
- Facilitate country entry and distribution expansion strategies in emerging markets
- Drive sales process automation and establish strong sales frameworks across markets
- Strengthen penetration into key accounts and monitor receivables to ensure efficient credit control
- Achieve monthly, quarterly and annual sales forecasts while maintaining country-level performance reporting
- Optimise gross and net margins in alignment with budgetary goals
- Monitor manpower productivity and utilisation of country budgets
- Manage product registrations with regulatory bodies such as municipalities and FDA, as relevant to local markets
- Ensure compliance with trading policies, payment protocols and currency regulations in collaboration with the finance team
- Adhere to local health and safety laws and corporate policies
- Maintain a dynamic MIS system to monitor distributor stocks, secondary sales and inventory replacement to maintain high fill rates
- Collaborate on shipping schedules, credit control mechanisms, licenses and safety documentation to ensure timely and accurate administration
- Plan and execute cost reductions for freight, insurance and forwarding expenses
Who are we looking for?
Education
- MBA/PGPM degree from a recognised university (preferred)
- A degree in Marketing or Sales is highly preferred
Experience
- 3-5 years of experience in Sales, Marketing, or Trade Marketing roles
- Demonstrated success as a Brand Manager, Business Development Manager, or Trade Marketing professional
- Proven expertise in FMCG sales and distribution operations
Skills
- Strong ability to conceptualise and execute brand and marketing strategies while effectively communicating with senior management
- Analytical mindset with proficiency in data-driven decision-making
- Up-to-date knowledge of marketing trends and industry best practices
- High proficiency in managing numbers, metrics and spreadsheets
- Expertise in:
- Partner management
- Sales management
- Planning and organising
- Execution excellence
- Result-oriented with a focus on delivering measurable outcomes
- Big-picture thinking while maintaining attention to detail
- Proactive mindset with the ability to adapt short-term actions to long-term objectives
- Collaborative, win-win thinking that drives mutual success
Employment Type: Full Time, Permanent
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What people at Godrej Agrovet are saying
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Marketing salary at Godrej Agrovet
reported by
2
employees
with 2-12
years exp.
₹3.5
L/yr - ₹4.5
L/yr
At
par with the average Marketing Salary in India
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What Godrej Agrovet employees are saying about work life
based on 753 employees
Flexible timing
Monday to Saturday
Within city
Day Shift
Godrej Agrovet Benefits
Health Insurance 
Job Training 
Soft Skill Training 
Free Transport 
Work From Home 
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