English Content Writer

Roles and Responsibilities Key Responsibilities: Brainstorming:

• Participate/initiate brainstorming sessions to contribute to creative ideas for content campaigns.

Content Creation for Social Media:

• Develop and write engaging posts for social media platforms, ensuring each post aligns with the brand s voice to build a loyal online community.

Website Content Development:

• Write clear, concise, and engaging website content, ensuring the content is optimized for search engines and enhances user experience.

Google Ad Titles:

• Create compelling ad copies for Google Ads that drive click-through rates and conversions.

Google Descriptions:

• Write detailed product descriptions that highlight key features and benefits.

SEO Blog Writing:

• Develop effective SEO content strategies, research and write informative & engaging blog posts, optimized for search engines by implementing best practices such as keyword research, internal linking, and meta descriptions.

Social Media Ad Copywriting:

• Strategize and write compelling ad copies for social media campaigns, each tailored to the specific platforms and audience.

Creative Caption Writing:

• Craft engaging and attention-grabbing captions for social media posts that reflect the product/service s features, and enable audience interaction.

AI-Informed Content Practices:

• Mastering prompt engineering to utilize tools like ChatGPT for generating ideas and inspirations, and crafting content with AI assistance.

Content Research:

• Conduct thorough research on the brand, its products/services, and its competitors, staying up to date with industry trends, and market developments to create informed content.

Team Collaboration and Coordination:

• Collaborate with all other departments to ensure content consistency, and coordinate with clients to understand their brand needs and preferences.