International Marketing Manager

Job Duties & Responsibilities:

• Implement marketing plans, identify and assess competitors and generates latest trends
• To establish inter hospital co-ordination and communication with all departments and get Information, collect data and also give feedback of the market analysis to the same Departments.
• Creating database for potential customers & updating them
• Identify and map the potential of target customers (patients/regionally corporate & non Corporate, doctors).
• To identify, negotiate and establish alliances with all potential customers to develop preferred provider relationships
• Make proposals, demonstrations and presentations to doctors and corporate.
• Service existing clients, Client retention and follow- ups.
• Develop and nurturing new market and Client support and coordination activities
• Manage and ensure high quality service delivery to high-end clients
• Interact with physicians (internal and external).
• Track Report, feedback, complaints received through marketing activities
• Plan and organize initiatives like camps, seminars and conferences to increase product-promotion participation, doctors referral, talks and other events.
• Organize CMEs /Seminars and lectures for promotion of the activities and services of the medical faculty and specialties.
• Organize outreach programs with prospective patient community for presidents, local clubs, schools, NGOs colleges and other local bodies with a view to generate footfalls from them.
• Tracking leads mediated through outreach OPD’s, CME’s, camps and seminars etc to tap new corporate tie-ups, convert referrals etc.
• Tracking and analyzing information on competitor’s activities. Recommend suggestions to the department.
• Any other assignment assigned by Marketing- Manager.
• To analyze data, and generate reports, letters & news bulletins of or for the department.