International Marketing Manager - Eye7 Hospital

Role & responsibilities

• Strategic Planning:
  
• Develop and implement comprehensive international marketing strategies to increase patient acquisition and retention.
• Conduct market research to identify trends and opportunities in the healthcare sector.
• Campaign/ RWA/ Referral/ Camps Management:
  
• Design and execute marketing campaigns across various channels (digital, print, events).
• Monitor and analyze campaign performance, adjusting strategies as needed.

• Public Relations:
  
• Build and maintain relationships with local media, community organizations, and stakeholders.
• Organize events, workshops, and seminars to promote hospital services and engage with the community.
• Collaboration:
  
• Work closely with clinical teams to understand service offerings and promote specialized treatments.
• Collaborate with external agencies for branding, advertising, and public relations efforts.
• Budget Management:
  
• Develop and manage the marketing budget, ensuring efficient allocation of resources.
• Analyze ROI of marketing initiatives and report on performance metrics.