Marketing Executive

OBJECTIVES OF POSITION

Assistant personnel officer is responsible for carrying out various marketing activities in given budget and

to fill the seats for the various courses carried out by SIMS

RELATIONSHIP

Reports to Manager-Marketing

RESPONSIBILITIES

1. Counselling the students for our various courses running by SIMS.

2. Giving appropriate Career guidance according to their qualification and area of interest.

3. Generating enquiries and following up the same.

4. Representing the institute in exhibitions, education fairs and info desk.

5. Organizing seminars and events in different institute, collage & university.

6. Giving presentations in colleges & coaching classes. Maintaining the long term

relationship with them.

7. Implementing pre & post marketing activities for successful completion of course.

8. Conducting market research target groups educational institutes, students, Alumni to

examine the market trend and preference for sea courses.

9. Analyze the competitor’s information and suggest improvements to attract new clients

into SIMS fold.

10. Conducting corporate promotional and business development campaigns for SIMS.

Bringing in new business by prospecting.

11. Coordinating between various SIMS field office & Institute. Conduct of complete

entrance exam procedures in your respective area.

12. Assist in arranging education loans for candidates.

13. Liaison & necessary coordination with DG Shipping, IMU, approved Doctors &

government agencies towards planning, conduct & implementation of entrance exam &

14. Complete selection process