Evince Development - Digital Marketing Specialist (3-5 yrs)

Responsibilities:

- Implement effective SEO strategies (on-page and off-page optimization) to improve our search engine ranking and organic visibility.

- Craft compelling and informative content (website copy, social media posts, blog articles) that resonates with our target audience and drives engagement.

- Manage and optimize our social media presence to build brand awareness and foster meaningful connections with our audience.

- Analyze website traffic and campaign performance using tools like Google Analytics and AdWords to gain valuable insights and measure ROI.

- Collaborate with internal teams (design, development) to create visually appealing and conversion-optimized marketing materials.

- Stay up-to-date on the latest digital marketing trends, tools, and best practices to ensure we're leveraging the most effective strategies.

Qualifications:

- 3+ year of experience in digital marketing or a related field.

- Strong understanding of SEO principles and best practices.

- Experience with content creation and management for various digital platforms (websites, social media).

- Proficiency in social media marketing and community management.

- Analytical skills with the ability to interpret data from web analytics tools (e.g., Google Analytics).

- Excellent written and verbal communication skills.

- A creative and results-oriented mindset with a passion for learning and staying ahead of the curve.

- Familiarity with email marketing tools like Mailchimp, Zoho Campaigns, or HubSpot (a plus).