Motion Marketing Designer

About the role

We are seeking a talented and versatile Marketing Designer, with a focus in motion design, to join our Brand & Creative team. The ideal candidate will be a highly skilled designer with a strong focus on conversion-oriented design and a passion for creating visually compelling and impactful marketing materials. This role will be focused on paid social, but will also support design projects across various marketing channels.

Duties and Responsibilities:

• Elevate and evolve the Ethos design direction across multiple channels, creating a consistent brand experience across all social, lifecycle marketing, advertising, events and visual communication touch-points. There will be a heavy emphasis on paid social and digital marketing.
• Design engaging and effective paid social ads, including static, animated, and video concepts.
• Utilize industry-standard motion graphics software (e.g., Adobe After Effects, Premiere Pro) to create high-quality video assets, including short-form video ads (TikTok, Instagram Reels, YouTube Shorts), explainer videos, and animated story ads.
• Adapt video assets for various social media platforms, ensuring optimal performance across different screen sizes and resolutions.
• Design a high volume of social media campaigns from concept to execution, and work across email, digital ads, landing pages, and other marketing channels as needed
• Collaborate efficiently with marketing and product design to tell Ethos story with compelling visuals, iconography, typography, photography, animation and infographics across all digital channels and platforms.
• Help shape the strategic vision and goals for the design team by identifying and pitching ideas that create business or user value
• Maintain and evolve the Ethos brand and design system ensuring, consistency across all touch points

Qualifications and Skills:

• 4-6 years of professional marketing design experience with a focus on digital marketing
• Excellent understanding of design principles, typography, color theory, and composition
• Strong portfolio demonstrating a variety of design styles and capabilities
• Experience with conversion-oriented design and a proven ability to create high-performing marketing materials
• Demonstrated ability to use motion graphic animation techniques to bring designs to life and enhance storytelling.
• Proficiency in Figma and Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator)
• Strong understanding of video formats, codecs, and online video delivery.
• Excellent communication skills with the ability to foster strong working relationships with team members and cross-functional partners
• Ability to work effectively in a fast-paced, collaborative environment
• Strong skills around critical thinking and storytelling
• Receptive to feedback in an iterative design process
• Able to work independently, drive multiple projects at a time, and iterate quickly
• Experience in DTC or financial services industry preferred

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