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Media Planning
Essence Digital
posted 5mon ago
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Key skills for the job
Job Description
- You would be working in one of the most exiting agencies and lead a team of energetic and dynamic individuals.
- Scope to work on various target segments
- Systematized working process Vertical Learning Curve
In this role, your goals will be:
In three months:
In three months:
- You would be expected to have full understanding on your portfolio of brand/s
- Understand the different stakeholders within agency and start building relationship with them.
- Helping your team to craft the agency response to the client briefs.
In six months:
- Ability to lead strategic executional discussions with clients.
- You should be able to have full understanding of what is happening on your clients lead your team in that aspect.
- Be visible as the leader of your team within the agency as well as with clients
- Start interacting with our regional agency teams on client where applicable
In 12 months:
- Lead the annual planning process for our clients.
- Be the seamless bridge between local clients regional/global agency team.
- Converse on measurement metrics across touchpoint based on campaign objectives
- Win awards in both internal and external forums like FOM, Cannes, Smarties, RAMAI, etc.
- Ability to start driving agency KPIs; balanced with client KPIs
What your day job looks like at EssenceMediacom:
- Based on the client s strategy, suggest options on the best form of media for specific clients and campaigns
- Initiate and drive quality analysis and cross-category case studies
- Leveraging all GroupM learning and capabilities to deliver integrated solutions to clients
- Good Business Acumen
- Responsible for ensuring revenue targets
- Team management from a development and delivering on client objectives
What you ll bring:
- Minimum 5-7 years of experience in a similar set up.
- Ability to lead the team with full authority. Also, being able to motivate the team take them along during times of high media activity.
- Being able to overcome the typical media agency pitfalls build relationship with team members across the planning, buying, operations the finance/billing teams.
- Being process driven
- Having a good relationship with media partners
- Ability to have a business acumen along with being a fundamentally strong media professional
- Business Acumen with the ability to understand 360degree mediums.
Employment Type: Full Time, Permanent
Functional Areas: Marketing
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