Admission Counselor

Role Purpose:
The role will involve working very closely with the Head of Admission and Marcomm and will broadly will require the person
to:
Drives student enrolment to reach or exceed target numbers
Informs and executes the school sales and marketing strategy
Manages the admissions procedures ensuring all students are registered in accordance with the schools regulatory policies.
Any other task that may be assigned
Key Relationships (Internal and External):
The Admission Counsellor is responsible for building and maintaining relationships with new and prospective parents,
visitors to the school, Admission Counsellor and Senior Leadership, Central Office Marketing and Admissions team
other departments as required, and other external bodies or outside agencies as required.

Roles and Responsibilities:
Marketing and Sales
Accountable for driving student enrolments in order to meet or exceed (daily/weekly/monthly/quarterly/yearly)
targets as set for the academic year.
Work closely with the central Admission and Marcomm team to execute the Sales, PR and Marketing strategy for the school aimed at prospective parents.
Organise and run external Marketing events, including Open Days, aimed at driving enrolments, in accordance with the agreed calendar and strategy.
Presenting a positive impression of the school in all interactions with families, whether by telephone, face to face or in writing. Be the key point of contact for prospective parents from first contact with the school until students first da
Develop and conduct school tours, as required, for prospective families with the aim of promoting the schools academic and non-academic achievements.
Benchmark the schools admissions procedures against leading competitors, and suggest and implement new and innovative ways to market the school to prospective parents.
Collect and analyse data to measure the success of the Marketing & Admissions processAdmissions Process
Provide the Head of Admission and Marcomm. with regular updates on Admissions Data through dashboards on a regular basis.
Manage the entire lead lifecycle including, LMS, application approvals process and fees collection with Heads of School.
Manage all placement tests or interviews for new entrants to school and collate results.
Arrange the placement of students in classes with the approval of the Head of Admission and Marcomm. and Coordinators.
Manage wait lists and ensure the schools admissions policy is transparent and adhered to. Liaise with the in-campus accounts team to issue invoices for new students and ensure that all data is current on Leadsquared/Zoho.
Manage the initial induction of new families and students, including answering all questions in a professional and in a timely manner, providing support and advice.
Qualifications and Professional Backgrou
Must possess a relevant Bachelors degree. Must have a minimum of 4-5 years experience in Customer Service
Sales ideally in a service provider industry. Experience in the Education sector is preferred but not essential.
Required Core Competencies include:
Proven work experience in Sales
Excellent verbal and written communication skills
Effective communicator at different levels, both orally and in writing
Ability to form effective customer relationships and close sale
Interpersonal skills, able to operate in a multicultural environment.
Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and G suite.
Able to work in a fast-paced environment
Extensive knowledge of the company, brand, and product preferred