Copywriter

Role & responsibilities

• Develop creative and engaging copy for various advertising and marketing campaigns, including print, digital, social media, and other promotional materials.
• Collaborate with clients, account managers, and creative team members to understand project requirements, target audience, and marketing objectives.
• Conduct in-depth research to gather relevant information and insights on products, services, and target markets.
• Craft clear, concise, and persuasive copy that aligns with the brand voice and effectively communicates the desired message.
• Ensure that all copy is grammatically correct, adheres to brand guidelines, and complies with industry standards.
• Review and edit existing copy to improve clarity, readability, and effectiveness.
• Stay up-to-date with industry trends, emerging technologies, and best practices in copywriting and advertising.
• Collaborate with designers and art directors to develop creative concepts and ensure the integration of copy and design elements.
• Present and pitch creative concepts and copy to clients, incorporating feedback and revisions as necessary.
• Work on multiple projects simultaneously, meeting deadlines and managing time effectively.

Preferred candidate profile

• Proven experience as a Copywriter in an advertising agency or similar environment.
• Strong portfolio showcasing a range of successful marketing and advertising campaigns.
• Excellent command of the English language, including exceptional writing, editing, and proofreading skills.
• Proficiency in adapting writing style and tone to different target audiences and communication channels.
• In-depth understanding of advertising principles, marketing strategies, and brand positioning.
• Ability to conduct thorough research on various topics and industries.
• Familiarity with SEO principles and best practices to optimize copy for search engines.
• Proficiency in using industry-standard software and tools for copywriting and content creation.
• Strong interpersonal skills with the ability to collaborate effectively with clients and creative team members.
• Ability to work under pressure, meet tight deadlines, and manage multiple projects simultaneously.

Perks and benefits