Digital Marketing Executive

Roles and Responsibilities

• Develop and execute digital marketing strategies across various platforms, including Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and YouTube Ads.
  
• Conduct keyword analysis to optimize website content for search engine rankings.
  
• Create engaging social media content (text posts, images, videos) using SMO techniques to increase brand awareness and drive website traffic.
  
• Manage PPC campaigns on Google AdWords and other platforms to achieve desired ROI targets.
  
• Monitor campaign performance using analytics tools like Google Analytics and provide regular reports to stakeholders.