Product Marketing Role

Eazybe is on the lookout for a talented and dynamic Product Marketing to play a pivotal role in propelling our business to new heights. As a Product Marketing at Eazybe, you will be at the forefront of devising and executing innovative strategies to boost user acquisition, retention, and overall business expansion. We are seeking an individual with a passion for data-driven decision-making, a creative mindset, and a knack for discovering unconventional growth avenues.

Key Responsibilities:

- Craft and implement cutting-edge strategies to drive user acquisition, engagement, and retention across various channels.

- Identify and exploit growth opportunities through channels such as social media, email marketing, SEO, and strategic partnerships.

- Conduct in-depth analysis of user behavior, market trends, and competitor activities to inform and refine growth strategies.

- Deploy A/B testing and other experimentation methodologies to optimize conversion rates and enhance user experience.

- Collaborate closely with cross-functional teams, including marketing, product development, and design, to align growth initiatives with broader business objectives.

- Regularly monitor and report on key performance indicators (KPIs) to assess the effectiveness of growth strategies.

- Stay abreast of industry trends and emerging technologies to ensure continuous improvement and innovation in growth tactics.

Qualifications:

- Bachelor's degree in Btech,BE, BCA ,Marketing, Business, or a related field.

- Proven track record in growth hacking, digital marketing, or a similar role.

- Exceptional analytical skills with proficiency in utilizing data analytics tools.

- Demonstrated success in driving user acquisition and retention in a previous role.

- Familiarity with A/B testing, conversion rate optimization, and other growth hacking techniques.

- Outstanding communication and collaboration skills.

Creative mindset with the ability to think outside the box.

- Self-motivated, proactive, and able to thrive in a fast-paced environment.