Droom - Lead Content Writer (2-5 yrs)

Job Description: Lead Content Writer

Location: Gurugram, NCR

Education: Master's degree in Journalism, Mass Communication, or English Literature

Role Overview:

Droom is looking for a creative and detail-oriented Content Writer to join our team. The ideal candidate will have experience in crafting compelling content, with a strong preference for candidates who have worked in the automobile, e-commerce, or new-age technology industries.

Key Responsibilities:

- Develop high-quality, engaging, and informative content for various platforms, including websites, blogs, social media, and marketing materials.

- Create ad copies, brand communication, and product marketing collateral.

- Collaborate with cross-functional teams to understand content needs and deliver tailored solutions.

- Utilize GenAI tools to generate innovative content ideas and enhance content quality.

- Research industry trends and competitors to create unique, impactful content.

- Ensure consistency in tone, style, and branding across all content channels.

- Edit and proofread content to maintain accuracy and quality standards.

Required Skills and Qualifications:

- Master's degree in Journalism, Mass Communication, or English Literature.

- 2-5 years of experience in content writing.

- Prior experience in the automobile industry, e-commerce, or new-age companies is highly preferred.

- Strong writing, editing, and proofreading skills.

- Ability to create content for diverse audiences and platforms.

- Proficiency in using GenAI tools for content creation is a significant advantage.

- Excellent organizational and time management skills.

Preferred Skills:

- Experience in brand communication, marketing communication, and ad copywriting.

- Familiarity with product marketing and collateral development.

- Creative mindset with a focus on detail and quality.