Group Product Manager - Ortho

Role & responsibilities

1) Responsible for New Products conceptualization and planning by gathering feedback on unmet therapeutic needs, identifying new product opportunities, and presenting business cases to the vertical head and country head for timely product selection, aligning with long and short-term objectives.

2) Responsible for New Products Launch Planning by preparing product manuals, designing positioning strategies, and overseeing successful product launches through effective communication and collaboration with regional sales teams.

3) Responsible for Post-Launch Audit of New Products by coordinating with sales teams, reviewing performance, and initiating corrective actions when necessary to ensure new products meet or exceed sales projections.

4) Responsible for Branding and Promotions by conducting market research, finalizing positioning strategies, and overseeing effective promotion strategies by collaborating with ad agencies and implementing marketing plans in alignment with business goals.

5) Responsible for leading and developing the team by conducting performance appraisals, mentoring team members, and collaborating with HR for recruitment and talent development to maximize team performance and retention.

6) Responsible for sales planning and review by gathering feedback from regional sales manager (RSMs), devising region-specific strategies, and incorporating regional needs into the product plan to enhance overall performance.