Create Engaging Memes and Content : Develop creative and engaging memes, graphics, and other social media content that resonate with our target audience and promote DIYguru s brand and educational programs.
Daily Social Media Updates : Manage daily updates across DIYguru s social media channels, including Facebook, Instagram, Twitter, LinkedIn, and YouTube. Ensure all content is timely, relevant, and aligned with current trends.
Assist with Content Planning and Strategy : Collaborate with the social media team to brainstorm and plan content ideas that align with DIYguru s marketing goals and audience interests. Contribute to the development of the social media content calendar.
Monitor Social Media Trends : Stay up-to-date with the latest social media trends, memes, and viral content. Leverage trending topics and formats to create timely and impactful posts that drive engagement.
Engage with Followers : Actively engage with followers by responding to comments, messages, and mentions. Foster a positive community by encouraging interaction and building relationships with our audience.
Analyze Social Media Performance : Track and analyze the performance of social media posts using analytics tools. Provide insights and recommendations for improving content and engagement.
Support Marketing Campaigns : Assist in executing social media campaigns and promotions to support DIYguru s courses, events, and initiatives. Ensure all content is consistent with campaign objectives and branding.
Collaborate with Cross-Functional Teams : Work closely with other marketing team members, content creators, and designers to ensure cohesive and effective social media content.
Requirements
Currently pursuing or recently completed a degree in Marketing, Communications, Digital Media, or a related field.
Strong understanding of social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Creative thinking and a good sense of humor with the ability to create engaging memes and social media content.
Basic graphic design skills and experience using design tools such as Canva, Adobe Photoshop, or similar.
Excellent written and verbal communication skills.
Familiarity with social media analytics tools and the ability to interpret data.
Passion for social media, digital marketing, and content creation.
Self-motivated, proactive, and able to work independently as well as part of a team.
Strong organizational skills and attention to detail.