Digital Marketing Specialist

Ultimez is looking for an empathetic, curious, and confident Digital Marketing Specialist, is responsible for helping maintain a brand by working on marketing campaigns. Their duties include performing market research, strategizing with other marketing professionals and creating content to aid in the success of various social media activities.

Responsibilities:

- Identifying new leads, comprehending their business challenges, and taking a consultative approach to scoping out a suitable digital solution.

- Enhance on-page and off-page SEO strategies to boost the business's organic visibility with targeted, effective Google AdWords advertising and other tools.

- Engagement in various Social Media Activities and build, plan and implement the overall digital marketing strategy.

- The candidate should be highly creative and be able to adapt the latest trends.

- Creating and implementing link-building strategies to boost the website's authority and credibility.

- Research market trends and analyze competitors to build a bridge between the company's current marketing trends and future trends.

- Monitoring and evaluating the search results and search performance across the major search platforms.

- Keep abreast on present and potential future market trends.

- Track, measure, and report on SEO and Google Analytics metrics.

- Monitor all the audience behavior and restructure the website content for a better user experience.

- Experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns is preferred.

- Experience in setting up and optimizing Google Adwords campaigns.

- Keep attention to the updates of Google's Algorithm.

- Create, edit, and improve the content that the audience is looking for, as well as optimise the conversion path.

Requirements :

- Bachelor's or Master's degree in communications, marketing, English, journalism,commerce, business, or related field.

- Proven vocabulary and writing skill.

- Strong Communication skills with strong business-related knowledge.

- A deep understanding of consumers and what they expect online.

- Great research, organizational, and learning skills.

- The candidate should have sound knowledge of online marketing.

- Excellent vocabulary and should be able to create creative content for articles.