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Assistant Manager- Sales
Diageo
posted 1d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Qualification: MBA in Sales & Marketing
Experience: 3 years experience in Alco - Bev sales or
> 5 years experience in consumer sales (FMCG or Telecom)
> 5 years experience in consumer sales (FMCG or Telecom)
Knowledge & skills: Client Relationships
Sales Planning
Emphasizing Excellence
Sales Planning
Emphasizing Excellence
Best suited for someone who Believes in perfection when it comes to execution
Has the self-confidence to deal with people across levels
Happy to spend majority of time in the market
Likes to carry out analysis
Good at networking
Has the self-confidence to deal with people across levels
Happy to spend majority of time in the market
Likes to carry out analysis
Good at networking
AREAS OF RESPONSIBILITY / PERFORMANCE MEASURES (QUANTITATIVE / QUALITATIVE)
1 Volume achievement
Responsible for the brand wise / segment wise sales volume achievement in the territory by developing and monitoring individual sales objectives on monthly / quarterly and annual basis.
Prepare the volume scheme and communicate the same to retailers.Quantitative
Prepare the volume scheme and communicate the same to retailers.Quantitative
2 GSV / NSR
Ensure the NSR/ GSV achievement in the territory is as per budget by selling profitable brands and maintaining the right brand mix.Quantitative
3 WOD
Maintain the overall distribution of the brands by ensuring the availability of relevant SKUs and variants of the respective brands in the territory.
Manage the new product launches in the region.
Manage the new product launches in the region.
4 Activation
Execute merchandising and promotional programs as per national and regional marketing strategies.
Responsible for timely communication of the promotional scheme to the retailers and ensuring timely claim settlement of the schemes.
Ensuring proper usage of brand and promotional elements.
Responsible for training, deployment and evaluation of the third party employees.
Responsible for timely communication of the promotional scheme to the retailers and ensuring timely claim settlement of the schemes.
Ensuring proper usage of brand and promotional elements.
Responsible for training, deployment and evaluation of the third party employees.
5 Reports
Ensuring the visit frequency and coverage of the outlets in the territory is as per the daily journey plan.
Responsible for the correct and timely submission of the claims and daily sales report and relevant repots.
Keep a track on the competitors activity and report the same to the reporting manager.
Responsible for the correct and timely submission of the claims and daily sales report and relevant repots.
Keep a track on the competitors activity and report the same to the reporting manager.
6 RTC - QDVP - Execution
Ensure the RTC implementation at the retail outlet level. Maintaining the organization standard wrt.
Quality, distribution, visibility, promotion, price and persuasion at the outlet.
Execute of the marketing plans in the territory as per the guidelines of the from state / regional marketing team while working within company policies, resources and budgets.
Quality, distribution, visibility, promotion, price and persuasion at the outlet.
Execute of the marketing plans in the territory as per the guidelines of the from state / regional marketing team while working within company policies, resources and budgets.
7 Collection
Maintain good relationship with retailers in their respective area and keeping the trade informed about pricing, promotion schemes etc.
Ensure the collection of the outstanding from the market as per the organizations norm.
Ensure the collection of the outstanding from the market as per the organizations norm.
Employment Type: Full Time, Permanent
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People are getting interviews at Diageo through
People are getting interviews through
(based on 47 Diageo interviews)
Job Portal
Referral
Company Website
Campus Placement
Walkin
47%
11%
9%
6%
6%
21% candidates got the interview through other sources.
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Confidence
?
High Confidence means the data is based on a large number of responses received from the candidates.
What people at Diageo are saying
Rating based on 7 Assistant Sales Manager
reviews
Anonymous · Retail & B2C Sales
in Gurgaon/Gurugram
Likes
Work life balance. Brand power.
Dislikes
Too much politics. Fixed transfers. No career growth.
Read 7 reviewsAssistant Sales Manager salary at Diageo
reported by
42
employees
with 3-12
years exp.
₹8
L/yr - ₹17.5
L/yr
90%
more
than the average Assistant Sales Manager Salary in India
View more details
What Diageo employees are saying about work life
based on 836 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Diageo Benefits
Health Insurance 
Work From Home 
Job Training 
Soft Skill Training 
Free Transport 
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Senior Analyst, Commercial Experience Service Delivery
6-12 Yrs
Bangalore / Bengaluru
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