Della - Head - Social Media (8-10 yrs)

- Della Luxury Products is one of India's largest upcoming high-end luxury interior product supply companies for Homes, Offices and Hotels, targeting architects, builders, interior designers and a vast stream of design enthusiasts.

- The wide product range offered includes Indoor & Outdoor Furniture, Lighting, Sanitaryware, Faucets, Vanities, Tiles, Flooring, Wall cladding, Kitchens, Doors, Mirrors, Decor, Tableware, Furnishing and Nursery.

- We are characterized by a high degree of vertical integration when compared to Indian and International competitors.

- We cover all phases of product development and supply from design to manufacturing, in company owned factories as well as outsourced, aided by a wide range of highly experienced external suppliers along with warehousing and distribution to the upcoming large format mono-brand Design Gallery.

- Della Luxury Products recruits positive, enthusiastic and passionate people that work collaboratively in an enriching environment.

- Our philosophy encourages individuality while inculcating strong values of trust, integrity and respect for others. In our dynamically growing organization, dedicated employees benefit by receiving opportunities that help them excel in their respective careers.

- Position: Head of Social Media

- Location: Mumbai

- Reports to: Chairman & Managing Director

- Experience Required: 8-10 years (preferably from a digital marketing and luxury brand background)

Key Responsibilities:

- Content Development: Create, curate, and manage high-quality social media content that fosters engagement and builds an interactive relationship between consumers and the brand.

- Content Management: Oversee and maintain a cohesive content calendar for all social media platforms, ensuring alignment with the brand's tone, voice, and marketing objectives.

- Strategic Leadership: Develop and implement a comprehensive social media strategy to elevate the brand presence and drive consumer engagement in alignment with corporate marketing goals.

- Campaign Development: Lead the creation of impactful social media campaigns in collaboration with the marketing and creative teams to support brand and business objectives.

- Trend Analysis: Stay ahead of emerging trends, technologies, and best practices in social media to ensure the brand remains innovative and relevant.

- Performance Monitoring: Oversee analytics and performance metrics across platforms, providing monthly and quarterly reports with actionable insights to senior leadership.

- Engagement & Community Building: Guide the team in managing social media platforms, ensuring engaging, constructive, and timely interactions with users to foster brand loyalty.

- Customer Feedback: Develop strategies to identify, encourage, and manage online customer reviews and testimonials to enhance brand credibility.

- Team Leadership: Build and mentor a high-performing social media team, ensuring alignment with the company's luxury ethos and objectives.

- Optimization & Growth: Evaluate the long-term needs of the company's social media strategy and recommend necessary enhancements to align with changing digital trends.

Desired Candidate Profile:

- Proven experience (8-10 years) in social media management, with at least 3 years in a leadership role, preferably in luxury or premium brand segments.

- Strong expertise in digital marketing strategies, analytics, and content creation.

- Exceptional leadership, communication, and analytical skills.

- Ability to work collaboratively with cross-functional teams and deliver under tight deadlines.

- A creative and innovative mindset with a keen understanding of the luxury market.