Content Writer- Manager

Role & responsibilities

• Develop high-quality, engaging, and informative content across various channels: Blog posts, articles, white papers, case studies, ebooks, website copy, landing page copy, email campaigns, social media posts, presentations, and more.
• Manage social media content strategy and execution: Develop and execute engaging social media campaigns across various platforms (LinkedIn, Twitter, Facebook, etc.). Monitor and analyze social media performance, track key metrics, and adjust strategies accordingly.
• Conduct in-depth research and analysis: Stay abreast of industry trends, competitor activities, and target audience needs. Identify relevant keywords and topics to optimize content for search engines (SEO).
• Collaborate with cross-functional teams: Work closely with marketing, sales and design teams to align content with overall marketing goals and campaigns.
• Ensure brand consistency and adherence to brand guidelines:
• Stay updated on industry best practices and emerging trends in content marketing.

Preferred candidate profile

• Minimum 9-12 years of professional experience in B2B content marketing.
• Proven experience writing for the US market.
• Hands-on experience with social media marketing strategy and execution