Web Marketing Intern

Role & responsibilities

Website Performance Monitoring & Optimization:

• Monitor website load speed and ensure optimal user experience across devices.
• Identify performance gaps, suggest improvements, and track progress.
• Conduct website audits focusing on technical SEO, usability, and site speed.

Visual Analytics & User Behavior Analysis:

• Track visual analytics (heatmaps, session recordings) to identify issues.
• Report on user behavior patterns and suggest actionable improvements.
• Identify and report website issues such as broken links, slow-loading pages, or improper visual elements.

Collaboration & Reporting:

• Work with the marketing and development teams to align website goals with business objectives.
• Provide regular performance reports, highlighting issues, insights, and recommendations for improvement.