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Performance Marketing Executive
Croccle
posted 2mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
(Google Ads, Meta, Shopping, LinkedIn, and other platforms)
Responsibilities: - Develop and execute effective digital advertising campaigns across multiple platforms, including Google Ads, Meta (Facebook and Instagram), Shopping platforms, LinkedIn, and other relevant channels.
- Conduct thorough keyword research, audience targeting, and competitor analysis to prepare campaign strategies and optimize ad performance.
- Create compelling Ad communication to maximize click-through rates and conversion rates.
- Set up and monitor campaign budgets, bids, and targeting parameters to optimize campaign performance and ROI.
- Monitor campaign performance metrics, analyze data, and provide actionable insights and recommendations for continuous improvement.
- Conduct A/B testing and implement conversion tracking to optimize landing pages and improve campaign outcomes.
- Stay updated with industry trends, platform updates, and best practices to ensure campaigns are leveraging the latest tools and strategies.
- Collaborate with cross-functional teams, including designers, copywriters, and analytics specialists, to ensure seamless campaign execution.
- Bachelors degree in Engineering, Marketing, Advertising, or a related field.
- Proven experience as a Campaign Manager, running successful digital advertising campaigns across platforms like Google Ads, Meta (Facebook and Instagram), Shopping platforms, LinkedIn, and others.
- Strong analytical skills and proficiency in analyzing campaign data, tracking KPIs, and providing actionable insights.
- Excellent written and verbal communication skills, with the ability to create compelling ad copy and communicate campaign performance to clients.
Employment Type: Full Time, Permanent
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based on 1 employee
Flexible timing
Alternate Saturday off
Within country
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