Head - Performance Marketing - eCommerce Startup (8-15 yrs)

Summary

Looking for an experienced leader to drive digital lead generation and brand awareness for India's fastest-growing residential solar brand. If you thrive in scaling B2C marketing and love strategizing high-impact campaigns, this role is for you. Ideal candidates have 8+ years of performance marketing experience, preferably in top-tier consumer startups."

Location : Gurgaon, Mumbai.

Your Future Employer

A pioneering full-stack residential solar brand, transforming home energy systems across India through innovative solutions and exceptional service.

Responsibilities

- Strategizing and executing performance marketing campaigns to meet city-level digital lead targets.

- Managing PPC campaigns across Google Ads, Meta platforms, and affiliates for optimal ROI.

- Building and mentoring a high-performing marketing team to achieve peak results.

- Overseeing budget allocation, campaign effectiveness, and advanced analytics.

- Innovating with A/B testing, CRO techniques, and emerging marketing technologies.

Requirements

- 8+ years in performance marketing with expertise in scaling B2C campaigns.

- Proficiency in Google Ads, Meta platforms, and affiliate channels.

- Hands-on experience in conversion tracking, pixel setup, and A/B testing.

- Strong analytical, leadership, and communication skills.

- Tier 1 MBA or graduation preferred.

What's In It For You

- Opportunity to lead high-impact campaigns in a fast-growing sector.

- Collaborate with a passionate team driving innovation and results.

- Flexible location options for exceptional talent.

Profile Keywords: Performance Marketing, Digital Campaigns, B2C Marketing, Google Ads, Meta Platforms, PPC Optimization, ROI, Team Leadership.