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Senior Manager - Client Success (3-6 yrs)
Confidential
posted 1mon ago
Key skills for the job
Senior Manager - Client Success
Job Description:
- Understand clients requirements and meet desired performance objectives across a portfolio of clients.
- Serve as the primary point of contact for high-value clients and take strong ownership of client deliverables.
- Devise strategies based on quantitative research for execution of campaigns to achieve said goals.
- Maintain high client satisfaction & retention by solving their growth challenges and up-selling & cross selling them with new solutions consistently.
- Handle digital advertising portfolio of clients related to performance, branding & analytics end-to-end including but not limited to manage ads on paid channels (Google, Meta, Linkedin, Twitter, etc), handle marketplaces (amazon, flipkart, myntra, etc), lead creatives & comm strategy & recommend website/app optimisation ideas.
- Analyze performance of digital campaigns at different levels using appropriate key performance indicators (KPI) classifications: CTR, CPC, CPM, conversions, ROAS, CAC, LTV, etc.
- Identifying opportunities that are most effective at driving growth across digital marketing programs.
- Work with the cross-functional team and deeply involved in creation & upgradation of reports & dashboard, products analytics & insights, data collection & product optimisation.
- Lead a team and delegate them work across different clients and help them meet their monthly & quarterly goals.
- Provide guidance and support to the team in managing their client portfolios.
- Train the team regularly, upgrade their skills across different functions of digital advertising domain and company processes.
- Build frameworks for the portfolio of ET Media labs through research, create case studies and establish thought leadership by contributing articles.
Functional Areas: Other
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