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4.5

based on 11 Reviews

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8 Datacultr Jobs

Digital Marketing Specialist

4-9 years

Gurgaon / Gurugram

1 vacancy

Digital Marketing Specialist

Datacultr

posted 1mon ago

Job Role Insights

Flexible timing

Job Description



JOB DESCRIPTION
  • Gurugram
  • Work From Office
  • Full time
Role Individual Contributor
Qualification B.Tech/ B.C.A/ M.Tech/ MBA
Salary Package Negotiable based on skillset experience
Notice Period Can join at the earliest
Job Category : Digital Marketing Specialist


Expectation :
We are seeking a highly skilled and motivated Digital Marketing Specialist to join our
dynamic marketing team. The ideal candidate will have a passion for digital marketing, a
strong understanding of current digital marketing tools and strategies, and the ability to lead
integrated digital marketing campaigns from concept to execution


Key Responsibilities :
Expectation Digital Strategy Development
  • Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive online traffic.
  • Conduct market research and competitor analysis to identify trends and opportunities in vertical that the company operates in.
SEO/SEM
  • Optimize website content and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion, and optimization.
Campaign Management
  • Plan and hands on execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising campaigns.
  • Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
Content Creation and Management
  • Develop content calendars and ensure content is informative, engaging, and aligned with brand messaging.
  • Collaborate with internal teams and vendors to create landing pages and optimize user experience.
Analytics and Reporting
  • Use data to identify trends and insights, and adjust strategies accordingly.
  • Prepare weekly/monthly/quarterly reports on campaign performance and suggest improvements.
Collaboration and Coordination
  • Work closely with the other teams to align digital strategies with overall marketing goals.


Key Requirement :
  • Proven working experience of minimum 4 years in digital marketing in a B2B startup.
  • Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Solid knowledge of website analytics tools (e.g., Google Analytics and Tag Manager and other relevant tools).
  • Working knowledge of HTML, CSS, and JavaScript development and constraints is a plus.


Perks Benefits
  • Flexible Working Hours
  • Medical Benefits
  • Exciting work culture


About Us
Datacultr is a global Digital Operating System for debt collections, it drives Collection Efficiencies, Reduces Delinquencies and Non-Performing Loans (NPLs). Datacultr is a Digital-Only provider of Consumer Engagement, Recovery and Collection Solutions, helping Consumer Lending, Retail, Telecom and Fintech Organizations since 2019. Our platform, makes the underserved and unbanked segments viable, for providers of Consumer Durable Loans, Buy Now Pay Later, Micro-Loans, Nano-Loans and other Unsecured Loans.

Employment Type: Full Time, Permanent

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People are getting interviews at Datacultr through

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What people at Datacultr are saying

4.0
 Rating based on 1 Digital Marketing Specialist review

Likes

Manager is good , flexibility is their,

Dislikes

Not up to the mark in terms of growth

Read 1 review

Digital Marketing Specialist salary at Datacultr

reported by 3 employees with 3-5 years exp.
₹8 L/yr - ₹9 L/yr
25% more than the average Digital Marketing Specialist Salary in India
View more details

What Datacultr employees are saying about work life

based on 11 employees
71%
66%
80%
Flexible timing
Monday to Friday
No travel
View more insights

Datacultr Benefits

Submitted by Company
Health Insurance
Soft Skill Training
Flexible Shift Timings
Submitted by Employees
Team Outings
Education Assistance
Health Insurance
Cafeteria
Work From Home
Job Training +6 more
View more benefits

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Datacultr Gurgaon / Gurugram Office Location

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Gurgaon/Gurugram, Haryana Office
Sector 65, Golf Course Extension Road, Gurgaon/Gurugram, Haryana

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