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Head - Offline Marketing - BTL - App Activations Industry (5-14 yrs)

5-14 years

Head - Offline Marketing - BTL - App Activations Industry (5-14 yrs)

Collegm

posted 5d ago

Job Role Insights

Job Description

Hiring for Quick-Service App, delivering home services in just 15 minutes through a hyperlocal network of trained and verified professionals to transform Home Services

In a short time, we've completed thousands of jobs with unmatched customer satisfaction, and we're scaling rapidly.

We're looking for a sales enthusiast who is passionate about their job and ready to hit the ground running. This isn't just a job-it's your chance to lead a dynamic team, drive customer acquisition.

What You'll Do:

- Strategize and Execute Campaigns: Develop and implement offline marketing strategies, including hoardings, print, mall activations, and society stalls, to drive app downloads and customer engagement.

- Team Leadership: Lead and mentor a high-performing team, setting clear goals and optimizing on-ground efforts to achieve acquisition and retention targets.

- Vendor and Agency Coordination: Collaborate with creative agencies and vendors to design and deliver high-quality promotional materials within budget and timelines.

- Customer Engagement: Oversee on-ground activations, ensuring impactful brand representation and designing customer retention campaigns to boost loyalty.

- Performance Optimization: Track campaign metrics, analyze results, and implement improvements for enhanced ROI and customer acquisition.

- Innovation and Trends: Stay ahead of offline marketing trends, adopting creative strategies to increase visibility and engagement.

- Cross-Functional Collaboration: Align offline campaigns with overall business objectives, ensuring seamless integration with digital and brand initiatives.

What We're Looking For:

- A hustler with 5+ years' experience in offline marketing.

- Someone who owns the numbers and thrives in a target-driven environment.

- A natural people-person who can inspire a team and connect with potential customers.

- Excellent communication and persuasion skills-you know how to sell ice to Eskimos!

- A go-getter who's ready to roll up their sleeves and get the job done.

Why Join Us:

- Be part of a fast-growing startup backed by top-tier investors.

- Lead exciting on-ground campaigns and see your efforts translate into real impact.

- Work with a team that values ownership, energy, and results.

- Competitive salary, incentives, and the chance to grow your career exponentially.


Functional Areas: Other

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What people at Collegm are saying

Collegm Benefits

Free Transport
Child care
Gymnasium
Cafeteria
Work From Home
Free Food +6 more
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