Media & CLM Expert - Marketing (5-8 yrs)

We are hiring for a client of ours.

Responsibilities:

- Media Strategy: Develop and execute an omni-channel media marketing calendar aligned with company goals, managing both digital and traditional media.

- Campaign Optimization: Guide agencies to achieve high ROAS through data analysis and metric optimization.

- Digital Leadership: Enhance digital marketing capabilities by staying ahead of industry trends.

- First-Party Data Utilization: Leverage customer data to deliver targeted communications based on life-stage and business needs.

- Collaboration: Partner with marketing, business teams, and external agencies in an agile environment.

Requirements:

- Proven experience leading media and brand functions, ideally with a mix of brand and agency exposure.

- MBA in Marketing from a Tier 1/2 institute with 5-8 years of media experience (CLM preferred).

- Familiarity with tools like META Business Manager, DV360, Braze/ MoEngage, or similar CRM and attribution tools (e.g., Branch) is a plus.

- Strong ability to collaborate with stakeholders, lead teams, and excel in a fast-paced environment.