Data Scientist - NLP

Overview

The Marketing and Communications Manager will be responsible for generating compelling marketing materials that clearly communicate our value propositions, case studies, and points of view. This role is critical in shaping our brand and ensuring that our messages resonate with senior business executives in the US, as well as talent in the US and India.

Key Responsibilities

• Develop and create impactful marketing materials including presentations, flyers, LinkedIn posts, and teasers for various marketing events such as webinars, conferences, and recruiting events.
• Coordinate and manage events, conferences, and webinars to promote the Company.
• Craft compelling case studies and points of view that highlight our solutions and their benefits.
• Develop and execute marketing strategies that target senior business executives and talent in the US and India.
• Enhance brand positioning through innovative campaigns and storytelling.
• Manage and optimize content for various channels to ensure maximum engagement and reach.
• Manage Website content and optimize for engagement.
• Work closely with cross-functional teams to gather insights and information necessary for creating effective communication materials.
• Oversee social media, SEO, and paid advertising strategies to drive traffic and conversions.
• Track and analyze the performance of marketing materials and campaigns, providing insights and recommendations for improvement.
• Develop and manage the marketing communications budget, ensuring cost-effective use of resources.
• Stay updated with industry trends and best practices to ensure our marketing efforts are innovative and effective.