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Digital Marketing Executive
CertiPath Training Solutions
posted 6mon ago
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Job Description
- Campaign Execution: Plan, execute, and monitor digital marketing campaigns across various channels, including social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, and more.
- Content Creation: Develop engaging and relevant content for digital platforms, including website, social media posts, blogs, videos, infographics, and other formats.
- Social Media Management: Manage and grow social media accounts, create and schedule posts, engage with followers, and monitor social media trends.
- Email Marketing: Create and send targeted email campaigns to nurture leads, engage customers, and promote products or services.
- SEO and SEM: Optimize website content for search engines (SEO) and manage paid search advertising campaigns (PPC) to improve search engine visibility and drive traffic.
- Analytics and Reporting: Monitor key performance indicators (KPIs), analyze data, and generate reports to measure the effectiveness of digital marketing efforts.
- Conversion Rate Optimization (CRO): Identify areas for improvement on websites and landing pages to enhance user experience and increase conversion rates.
Employment Type: Full Time, Permanent
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