Marketing Executive

Job responsibilities :-

Social Media Management:

● Develop, manage, and optimize social media strategies for platforms including Facebook, Instagram, LinkedIn, Twitter and YouTube.

● Plan and execute social media content calendars to ensure consistency and brand alignment. ● Engage with global audiences by responding to comments, messages, and queries in a timely manner.

● Analyze performance metrics and adjust strategies to optimize engagement and reach.

● Collaborate with designers, copywriters, and other team members to create compelling content (graphics, videos, and posts).

Content Creation & Strategy:

● Develop engaging and relevant content tailored to international markets and audiences.

● Create blog posts, newsletters, and marketing copy aligned with brand messaging and audience preferences.

● Work with creative teams to ensure high-quality visuals and videos align with marketing goals.

Market & Competitor Analysis:

● Stay up-to-date with digital marketing trends, emerging platforms, and industry best practices. ● Conduct market research to understand target audiences, industry shifts, and competitor strategies.

● Provide insights and recommendations for improving digital marketing efforts.

Requirements & Qualifications:

● 2-5 years of experience in social media management and digital marketing (preferably in an international business setting).

● Proven experience managing multi-platform digital campaigns.

● Excellent written and verbal communication skills in English (additional languages are a plus). ● Creativity, adaptability, and a results-oriented mindset.

● Strong organizational and project management skills.