BTW Financial Services & IMF - Intern - Digital Marketing (0-1 yrs)

Roles & Responsibilities :

- Develop and Implement Digital Marketing Strategies : Create and execute comprehensive digital marketing plans to drive brand awareness, engagement, and lead generation.

- Content Creation : Develop high-quality and engaging content for digital channels, including blog posts, articles, newsletters, social media posts, and videos.

- SEO/SEM : Optimize website content and structure for search engines (SEO) and manage paid search campaigns (SEM) to improve visibility and drive traffic.

- Email Marketing : Design and implement email marketing campaigns, including newsletters, promotional offers, and automated email sequences.

- Analytics and Reporting : Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, and make data-driven recommendations for improvement.

Skills :

- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, SEO tools, social media management tools).

- Strong understanding of current digital marketing trends and best practices.

- Excellent written and verbal communication skills.

- Creative thinking and problem-solving abilities.

- Ability to analyze data and draw actionable insights.

- Strong project management skills and attention to detail.