Digital Marketing Professional

• Develop and execute digital marketing campaigns across various platforms, including social media, email, SEO, and PPC.
• Manage social media channels (Facebook, LinkedIn, Instagram, etc.) and create engaging content to increase brand awareness.
• Optimize website content for SEO to improve organic search rankings and drive traffic.
• Monitor and analyze campaign performance using tools like Google Analytics, Google Ads, and social media insights.
• Collaborate with the design and content teams to produce high-quality marketing materials.
• Stay up-to-date with digital marketing trends and technologies to enhance campaign performance.
• Generate reports and insights on campaign effectiveness and ROI.

Skills:

• Strong knowledge of SEO, SEM, PPC, social media marketing, and email marketing.
• Proficiency in tools such as Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools like SEMrush or Ahrefs.
• Excellent communication, writing, and content creation skills.
• Ability to analyze data and generate actionable insights.
• Creative thinking with attention to detail and strong problem-solving skills.
• Basic knowledge of graphic design tools like Canva or Adobe Creative Suite is a plus.