Content Marketing Manager (Expression of Interest)

About Brandintelle

Brandintelle is a pioneering enterprise solution that streamlines marketing processes and enables teams to make data-driven, AI-powered decisions.

We are a startup team of 60+ diverse individuals, fostering a close-knit, employee-first culture. At Brandintelle, you ll experience an enriching and fast-paced work environment with opportunities to work on exciting technologies, grow quickly, and contribute meaningfully to impactful projects.

Role Overview:

We re looking for a creative and strategic Content Marketing Manager who can craft compelling narratives, build a robust content strategy, and engage our target audience effectively. This role is pivotal in driving our thought leadership, generating leads, and nurturing customer relationships through content.

Key Responsibilities:

Content Strategy:

• Develop and execute a comprehensive content marketing strategy aligned with business objectives.
• Identify and prioritize key themes, topics, and formats based on industry trends and audience needs.

Content Creation:

• Create high-quality, engaging content such as blogs, whitepapers, case studies, ebooks, webinars, and videos tailored for a B2B SaaS audience.
• Ensure all content adheres to brand guidelines and conveys complex ideas clearly.

SEO and Optimization:

• Implement SEO best practices to drive organic traffic and improve search rankings.
• Continuously analyze and optimize content performance.

Content Distribution:

• Collaborate with marketing, sales, and product teams to distribute content across relevant channels, including email campaigns, social media, and the company website.
• Manage partnerships for guest posts, co-branded content, and thought leadership pieces.

Performance Metrics:

• Measure and report on content effectiveness using analytics tools.
• Track KPIs such as engagement, lead generation, conversion rates, and ROI.

What We re Looking For:

1. Proven Experience: 4+ years in content marketing, with a strong focus on B2B SaaS.
2. Exceptional Writing Skills: Ability to craft clear, engaging, and persuasive content.
3. Strategic Mindset: Strong understanding of inbound marketing, buyer journeys, and lead nurturing.
4. SEO Expertise: Hands-on experience with SEO tools and content optimization.
5. Analytical Skills: Proficiency in analytics tools (e.g., Google Analytics, HubSpot) to track and measure content success.
6. Collaboration: Ability to work cross-functionally with marketing, sales, and product teams.
7. Creative Problem-Solving: A knack for presenting technical concepts in an engaging and approachable way.

Preferred Skills:

• Experience with marketing automation platforms like HubSpot or Marketo.
• Knowledge of design tools (e.g., Canva, Adobe Suite) to create basic visual content.
• Familiarity with video and webinar production is a plus.

Why Join Us

• Opportunity to shape the voice of a growing B2B SaaS brand.
• Work in a dynamic, innovative, and collaborative environment.
• Competitive compensation, benefits, and growth opportunities.

Ready to make an impactApply now and let s build something extraordinary together!