We are in the lookout for a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We re looking for someone who can expand our digital footprint and drive more value through online content. You should have had a proven track record of producing pieces that increase engagement and drive leads. This role requires high level of creativity, as well as the ability to use data-driven insights to write better material.
Your responsibilities:
Creating concise, eye-catching, and innovative headlines and body copy
Researching and organizing facts and sources
Consistently brainstorming and collaborating with team for new ideas and strategies
Building a following for brand on social media with creative work
Researching markets and industries to compare and create content that is innovative and original
Collaborating with campaign managers, creative team, and designers
Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)
Be willing to answer any questions posted by their readers.
Create content on e-books, podcasts etc.
Promote content on social media
Identify customers needs and gaps in our content and recommend new topics
Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed
Edit content produced by other members of the team
Analyse content marketing metrics and makes changes as needed
Collaborate with other departments to create innovative content idea
Skill sets/Experience we require:
2+ years of Proven work experience as a Content Writer, copywriter or similar role
Portfolio of published articles
Experience doing research using multiple sources
Familiarity with web publications
Excellent writing and editing skills in English
Hands-on experience with Content Management Systems (e.g. WordPress) advantageous
Ability to meet deadlines
Knowledge of digital marketing tactics, including SEO, email marketing and web analytics.
Writing regular articles and generating relevant topics
W riting internal press releases geared to the national and industry press and research-based articles and blogs on relevant industry topics as assigned
Developing and executing content marketing strategies
Writing white papers, research papers, eBooks, infographics, and customer success stories
Work closely with Sales Team, Customer Service Team, and Partnership Team to develop and deliver desired content tools
Able to create/edit a range of documents, correcting any grammatical, typographical, or composition errors
A technical knack for IoT products
Qualifications:
Proven experience in content writing and SEO.
Knowledge of AI, business tech trends, and digital marketing.
Exceptional English skills.
Examples of high-ranking Google content are a plus.