Area Sales Manager - Linen Club Apparels, MP, CG & Gujarat

Job Description:
Job Purpose

To devise and implement seasonal sales and marketing plans for Linen Club Apparel and drive aggressive and sustainable profitable growth of the Linen Club Apparel in line with the business vision.

Job Context & Major Challenges

Job Context: Over the years, Linen Club has evolved in a prominent brand in the domestic linen fabric market with a market share of 70%, a leadership position it has been able to sustain over the years. In an endeavour to expand the product offering to the customer, a new line of business - linen ready-made garments is being ventured into.

Job Challenges:
Leverage and expand the existing network of partners to launch linen ready-made garment.
Undertake sales activities to make Linen Club Apparel a preferred linen garment brand with customer and retailers.

Key Result Areas KRA (Accountabilities) (Max 1325 Characters) Supporting Actions (Max 1325 Characters) KRA1 Devise and Execute Seasonal Sales Plan for EBO s and MBO s Devise and execute sales plan for the region with the view of market and competition
Analyze and provide inputs on season-on-season and year-on-year sales for Linen Club Apparel
Break-down regional sales targets to sub-area and counter-wise sales target and work towards achieving the same.
Ensure healthy working relationship between channel partners and the organization
Ensure timely collection of payments for the retailers along with Linen Club Agents KRA2 Sales and Service Support to the Retailer Ensure timely replenishments orders for Linen Club Apparel counters
Monitor continuous sales support to the retailer through Sales Executives KRA3 Monitor and Develop Sales Executives Provide timely inputs and training to the Sales Executive to continually improve their skills of customer service
Set counter-wise sales target and drive Sales Executives to achieve the same
Monitor the performance of Sales Executive continuously and take necessary corrective actions as and when required KRA4 Market Intelligence and Competitors activities Monitor the market for competitor s activities, customer and retailer trend and pass on to Manager, Linen Club Apparel continuously
Qualifications:

Minimum Experience Level:
7-10 Years

Report to:
Senior Manager