Bioleather - Intern - Digital Marketing (0-1 yrs)

About the Role:

We are seeking a creative and enthusiastic Digital Marketing Intern to join our team. This role is designed for individuals passionate about digital trends, content creation, and marketing strategies. You will gain hands-on experience in various digital marketing areas, work on live projects, and contribute to our campaigns' success.

Key Responsibilities:

Content Creation:

-Assist in creating engaging content for social media platforms, blogs, emails, and websites.

- Work on copywriting for ads, posts, and campaigns.

Social Media Management:

- Schedule and publish posts on platforms like Facebook, Instagram, LinkedIn, and Twitter.

- Monitor and respond to audience interactions and analyze performance metrics.

Search Engine Optimization (SEO):

- Conduct keyword research and implement on-page and off-page SEO strategies.

- Optimize blog posts, website content, and metadata for search engines.

Paid Advertising:

- Assist in creating and managing paid ad campaigns on Google, Facebook, and Instagram.

- Monitor ad performance and suggest improvements to enhance ROI.

Email Marketing:

- Draft email campaigns and newsletters.

- Segment email lists and track open/click rates.

Analytics & Reporting:

- Track and analyze website traffic and campaign performance using tools like Google Analytics.

- Prepare weekly or monthly performance reports.

Market Research:

- Analyze competitors' digital strategies and trends.

- Suggest new tools, platforms, or techniques for effective marketing.

Requirements:

- Current enrollment in a Bachelor's/Master's program (preferably in Marketing, Business, or Communications).

- Basic knowledge of digital marketing tools and techniques.

- Familiarity with platforms like Facebook Ads Manager, Google Ads, Canva, and email marketing tools (e.g., Mailchimp).

- Excellent communication and writing skills.

- Analytical mindset with attention to detail.

- Creativity and willingness to experiment with new ideas.

What You'll Gain:

- Real-world experience in running and analyzing marketing campaigns.

- Exposure to industry-standard tools and strategies.

- A chance to work closely with marketing professionals and learn from experts.

- Certificate and Letter of Recommendation (on successful completion).

- Potential opportunity for a full-time role based on performance.