Sales Executive

Role Brief :

As a Sales Frontlner at British Paints (Division of Berger Paints), you will undergo comprehensive

experience to develop the skills and knowledge necessary for a successful career in sales. This entrylevel

position is designed for individuals with a passion for building relationships, a competitive spirit,

and a desire to excel in a dynamic sales environment.

Responsibilities and Accountabilities:

• Mapping of the assigned geography to identify prospective dealers

• Managing the ideal product mix i.e. emulsions sales ratio in the given territory

• Build a database of contractors and painters of the territory

• Complete monthly reconciliation of accounts with major dealers

• Ensuring that minimum 75% of the dealers are covered with Colormenu tinting machine

• Ensuring billing within credit limits after assessing the potential of the dealer

• Manage the receivables for all dealers

• Understand monthly schemes of other paint companies and pitch British Paints scheme in the market

accordingly

• Achieving value and volume targets for the year/month/week

• Make the dealer buy complete range of British Paints products

• Ensuring that defined service level in terms of dealer visits and customer visits including site visits are

met and proper record kept of the same

• Conduct sales promotion activities such as painter meets, shop meets, naka meets, promote RKS

scheme

• Well-versed in Data Analysis and Analytical Skills.