Marketing Manager

Roles and Responsibilities

• Develop and execute comprehensive marketing strategies across digital channels, including SEO, SMO, SMM, SEM, PPC, Google AdWords, video editing, YouTube, Instagram, Canva, and Hubspot.
• Manage and optimize online advertising campaigns to drive website traffic and conversions.
• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
• Analyze campaign performance using data analytics tools like Google Analytics to inform future strategy decisions.
• Stay up-to-date with industry trends and best practices in digital marketing.
• Manage / Handle all E Commerce platforms.
  

Desired Candidate Profile

• 5-9 years of experience in digital marketing or a related field.
• Strong understanding of brand management principles and ability to develop effective brand messaging.
• Proficiency in creating engaging content for various formats (text-based articles, videos, social media posts).
• Experience with email marketing automation platforms like Hubspot or similar tools.